Yuup, the local experiences company, has delivered £3m income for local independent businesses in less than 3 years on its mission to help local communities thrive.
Since its launch in Bristol in April 2021 and expansion into the West Midlands in 2022, Yuup has grown into a vibrant community of over 500 experience hosts. At the heart of Yuup's mission is the dedication to championing indie businesses and empower local communities.
What sets Yuup apart is not just the diversity of experiences on offer but also the social impact it creates. From bread-making workshops to foraging adventures, Yuup provides an opportunity for individuals to experience the best their city has to offer while supporting the local community. It's not merely about creating memorable experiences; it's about building connections and fostering a sense of community. This November, the total income earned by hosts on the Yuup platform since its launch in 2021, surpassed £3m.
For some hosts, Yuup experiences serve as their primary source of income, while for others, it provides an extra stream of revenue. Yuup encourages creativity and diversity, ensuring that the community thrives while fostering connections with the offerings available.
The success of Yuup is leading to much larger events, which are all organised with social impact at their core. Yuup collaborated with Bristol Cathedral on spectacular light shows in 2022 and 2023. Now, the experience company is gearing up to host their most significant experience yet – Evolution, an epic drone-light show. In partnership with Celestial, the creators of various mesmerising drone light shows, Yuup is set to bring a brand-new type of entertainment to the UK. The event, scheduled for this December, is expected to captivate over 50,000 people.
Evolution embodies the essence of Yuup's original goal. The event not only introduces a groundbreaking entertainment experience to the UK, but as the Yuup community surpasses 100,000 people across the West Country and West Midlands, the wider Yuup host community will directly benefit.
Dominic Mills, Founder, and CEO of Yuup, shared his excitement, stating, "Evolution marks a significant milestone in our journey. With a growing community of over 500 hosts, this event serves as a catalyst to bring a fresh, unparalleled experience to the UK. We hope to not only introduce a novel form of entertainment but also encourage more customers and hosts to join our community. Yuup is all about connecting people and making a positive change, and the more people in our community, the greater impact we can achieve."
The event
For those eager to be part of this extraordinary winter entertainment experience, tickets for Evolution can be purchased at https://www.yuup.co/evolution. Don't miss the chance to be part of a spectacular experience, celebrating and bringing local communities together.
ENDS.
About Evolution
The drone light show Evolution, brings the very latest in creative entertainment for all ages in this spellbinding celebration of the living world. Those who attend will be immersed in an epic-scale event that fuses cutting-edge technology and creativity to spark the imagination and stir the soul.
About Yuup
Yuup, the local experiences company, helps people find and book exciting things to do in their community. Yuup has earned a reputation for curating unique experiences for everyone to enjoy, building a place where people follow their passions, create memories, and discover things that make life awesome.
The collaboration that Yuup has conceived with Celestial is the latest strategic partnership that will support Yuup’s scale-up across the UK. At the heart of Yuup is an ambition to create positive social impact both through connecting people with their communities and providing experience hosts with additional ways to reach new audiences.
Spokespeople from Yuup are available for interview on request.
For more information: Contact Rianne Mason/Lucy McKerron Tel: 0117 925 1358
Rianne.Mason@purplefish.agency / Lucy.Mckerron@purplefish.agency
Profile
Dominic Mills, Founder and CEO, Yuup
Dominic founded Yuup driven by a desire to help local people and enterprises identify new opportunities to thrive. Inspiring new experiences on our doorsteps should be easy to find and book, benefiting both the participants and the hosts.
As Yuup’s CEO, Dominic is responsible for the strategic direction of the business and leading on the scale-up ambitions of the company to deliver positive social impact across the UK and beyond.
Before Yuup, Dominic was a consultant with global tech consulting firm, Unisys, and founded, grew and sold tech agency, Auros. The acquisition of Auros by Zone led Dominic to join the Zone board and, as CTO, he played a key role in the team that led the combined business through a period of significant growth, following a minority investment from BGF in 2015 to fund further acquisition. Zone was acquired by NASDAQ listed Cognizant in 2017.
